WGSN, the world's leading trend forecaster, has recently announced its color of the year for 2023: Digital Lavender. This color is a muted, cool-toned purple that symbolizes a sense of calm and tranquility in a fast-paced digital world.
Digital Lavender is a reflection of the current state of the world, where people are spending more and more time in front of screens. The fast-paced and hectic nature of the digital world can be overwhelming, and this color represents a need for balance and calmness. The muted tone of this color also reflects a desire for simplicity and minimalism in a world that is often cluttered and chaotic.
This color is also associated with wellness and self-care, as purple is often associated with spirituality and healing. The calming effect of this color can be used in interior design to create a peaceful and serene environment. It can also be used in fashion and graphic design to create a sense of serenity and balance.
In addition to its calming properties, Digital Lavender also has a futuristic feel to it. This color is a nod to the advancements in technology and the digital age, and it represents a forward-thinking and innovative approach. It is a reminder that even in a digital world, we can still find balance and tranquility.
Digital Lavender is also a versatile color that can be paired with a variety of other shades, such as pale pink, light blue, or even black and white for a minimalist look. This color can also be used in different intensities and saturation, from pale lavender to deep plum, it can be used to create a range of moods and emotions.
WGSN's color of the year for 2023, Digital Lavender, represents a need for balance and tranquility in a fast-paced digital world. It is a reflection of the current state of the world and a reminder that even in the digital age, we can still find peace and serenity. This color also represents a futuristic and innovative approach, and it will be interesting to see how it is used in the coming year.
Maybe I should of left the wall, carpet, outlet switches and even the ceiling this colour in one of the homes we bought along our journey!!! it sure could have been marketed as the house where digital lavender exploded! LOL
------
Kristy Morrison
Your Agent For Life
Century 21 Synergy Realty, Brokerage Owner.
The views shared on this webpage / blog are personal views to the author and does not represent the brokerage or anyone else.